What is The Loop?

The Loop is an independent, fast-moving local news and culture site focused on delivering engaging, relevant, and unfiltered stories for a new generation of readers. We cover the news that actually matters—without the outdated, overly formal tone of traditional media.

We believe that local news should be informative, interesting, and accessible. Whether it’s politics, business, technology, culture, or community debates, we break things down so they’re easy to follow, without the fluff.

Our Mission

Making local news matter. That’s our goal. We want to create a platform that informs, engages, and sparks conversation. The Loop isn’t just about reporting facts—it’s about explaining why they matter and what they mean for young people, professionals, and innovators in Southern Finland.

We’re here to:

✔ Cover stories that impact you—from local government decisions to startup trends.

✔ Make big topics simple—so you don’t need a law degree to understand policy changes.

✔ Highlight innovation & culture—showcasing the most exciting developments in Finland.

✔ Engage the community—with polls, discussions, and a space for your voice.

Who We Are

The Loop is founded and run by Roy, an IT professional and web developer passionate about news, tech, and making information more accessible. We’re an independent platform, built for those who want fresh, insightful, and fast-paced news that doesn’t feel like a chore to read.

Why The Loop?

Because traditional news is slow, boring, and often out of touch. We bring you the most important local stories quickly, clearly, and with context—so you don’t just read the news, you understand it.

If you’re looking for a news site that keeps up with you, welcome to The Loop.

Get Involved

Got a story tip? Want to contribute? Contact us here or check out our Got a Story? page!